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Posts Tagged ‘toyota recall crisis’

Size is not always an advantage. Obese folks look for quick weight loss diets to solve their weight issues. The biggest boxer in each weight class is seldom the champion that division. The biggest car or plane may not be the fastest and most cost-efficient.

Such concerns apply to large companies too.

For the past weeks, Toyota has been recalling cars worldwide. This is primarily due to safety concerns raised by a lot of customers. Recently, Toyota’s President Akio Toyoda acknowledge that the company is facing crisis, and he apologized for the massive recalls related to defective car parts. This even affected one of their most acclaimed models – the Toyota Prius.

Regardless of what solution Toyota can make, I think that the recent problem will make a big impact on their overall image. It may be the forerunner in the car industry during the recent years, but problem such as this could cause a downfall in the coming years.